About Us

We’re all about trust.


We started Stellar by building a social network that allowed people to see their friends’ opinions about products. We launched with baby products because parents are fanatical about making sure they’re buying the very best products — and read tons of reviews to do so.  Not long after, we started partnering with brands across industries to match the most helpful reviewers from our proprietary social network with new products that were perfect for them.

Today, we help consumers make better purchase decisions by getting those early product reviews onto key retailer sites.

Our Values

Beating Heart
We’re an inclusive company that aims to make it easy for working parents to be part of an exciting, rewarding workplace, without the need to make compromises on their life that exists outside of work. For us this means flexible work hours, virtual team members, remote work, job sharing, and returnships that allow stay-at-home parents to keep their work day into school hours.

Our Team

Allyson Downey

Allyson Downey

CEO and founder | Boulder, CO

Allyson created Stellar in 2014. She also is CEO and co-founder of weeSpring, a start-up that helps new and expecting parents collect advice from their friends about what they need for their baby. Allyson is the author of Here’s the Plan: Your Practical, Tactical Guide to Advancing Your Career During Pregnancy and Parenthood. She has an MBA from Columbia Business School, an MFA from Columbia University’s School of the Arts, and a BA from Colby College.

Rana Gheissari

Rana Gheissari

Product | Boulder, CO

Rana leads product and program operations for Stellar. Dedicated to accomplishing tasks with maximum efficiency, she loves new technology and figuring out fun ways to solve problems. With a background in luxury at Cartier, she’s worked in eCommerce for over ten years. She has an MBA from CU Boulder and a BA from UC Santa Barbara.

Carlton Bonilla

Strategy and Growth | Denver, CO

Deena Stuerman

Business Development | Lyons, CO

Deena has a passion for helping businesses succeed. With an extensive background in family entertainment, Deena has a knack for cultivating and growing relationships.  She is a business development professional with strong marketing expertise, skilled at problem-solving, creative thinking and providing solutions to ensure brands are ideally positioned to be well-received in the market. She holds a BA from CU Boulder and The UNSW Australia.

Anna Stettler

Operations | Westminster, CO

Anna is our operations lead. She has a background in B2B magazine advertising sales and a passion for storytelling. With an eye for detail, she loves helping brands share their stories through customer reviews. Anna has a BS in Marketing from Drake University.

Maya Dethlefs

Operations and Research | Evergreen, CO

Leigh Gannan

Leigh Gannan

Operations | Boulder, CO

Leigh has been a freelance editor and proofreader for 11 years while staying home with her kids. Feeling the need to spend less time working from home and more time interacting with adults, she began working with Stellar to assist with operations and run community support. She’s the one you talk to for questions or issues with a program or product. She loves interacting with our amazing Stellar community. Leigh holds a BA in History from Union College.

Sarah Nau

Sarah Nau

Editorial | Seattle, WA

Sarah has led our social media and editorial content since 2013. She’s responsible for every clever Instagram meme, scouting weeLove products, and managing the content strategy for Stellar programs. Sarah spent over a decade working in the public health sector, including the American Academy of Pediatrics, helping to implement programming for underserved children and families. She holds an MSW from Loyola University of Chicago and a BA from Colby College.

Jessica Solloway

Jessica Solloway

Editorial | Washington, DC

Jess is a writer and digital content strategist. From start-ups to global brands, she helps companies with website development, digital strategy, and content creation. Prior to going freelance, Jess was an Account Director on the creative team at Ogilvy. Since 2013, she has written zillions (exact number, TBD) of weeLove emails and joins Stellar on various content projects. Jess attended the University of Wisconsin-Madison and holds a BA in Journalism.

KS Revivo

KS Revivo

Art Direction | Los Angeles, CA

KS provides creative direction for Stellar and weeSpring on social media platforms, branding, and marketing. KS started her career in magazines at Time Out Chicago and Time Out New York. She was art director for Time Out New York Kids, where she found her love for kid-focused businesses. She also worked with clients such as Touro College, Fair. Vodka, SX2, Starfish, and 2CV. She earned her BA in art and design from Columbia College.

Michelle Mangen

Michelle Mangen

Finance

Michelle has been managing the bookkeeping and accounting for Stellar since 2015. When she’s not translating boring financial jargon into plain English or sending invoices to clients, you can find Michelle reading, traveling or playing with new FINTECH tools and apps.